Privacy Policy

Last updated: June 2026

1. Who We Are

This website is operated by Alternative Cleaning Solutions (NW) Ltd, a company registered in England and Wales under company number 10483464. Our registered address is 7 Park Road, Colwyn Bay, Clwyd, LL29 7UG.

We are registered with the Information Commissioner's Office (ICO) under registration reference ZA467074.

If you have any questions about this privacy policy or how we handle your personal data, please contact us at:

Email: [email protected]
Phone: 0800 820 3308

2. What Data We Collect

When you use this website, we may collect the following personal information:

  • Your name
  • Your email address
  • Your telephone number
  • Your company name and address
  • Details of your enquiry or project requirements
  • Technical data including your IP address, browser type, and pages visited

3. How We Collect Your Data

We collect data when you:

  • Complete and submit an enquiry or contact form on this website
  • Use the live chat feature on this website
  • Send us an email directly
  • Call us by telephone

We also collect technical data automatically through cookies and similar technologies when you browse this website.

4. How We Use Your Data

We use your personal data to:

  • Respond to your enquiry and provide information about our services
  • Prepare and send quotations for industrial cleaning and related services
  • Communicate with you regarding your project requirements
  • Comply with our legal and regulatory obligations
  • Improve our website and services

We do not use your personal data for automated decision-making or profiling.

5. Legal Basis for Processing

We process your personal data on the following legal grounds:

  • Legitimate interests — to respond to enquiries and provide information about our services
  • Contract performance — to fulfil our obligations where a contract exists or is being formed
  • Legal obligation — where processing is required by law
  • Consent — where you have given explicit consent for a specific purpose

6. Data Sharing

We do not sell, rent, or trade your personal data to third parties. We may share your data with trusted third-party service providers who assist us in operating our website and conducting our business, subject to appropriate confidentiality agreements. These include our CRM and communication platform provider.

We may disclose your data where required by law or to protect the rights, property, or safety of our company, our clients, or others.

7. Data Retention

We retain your personal data for as long as is necessary to fulfil the purposes for which it was collected, including satisfying any legal, accounting, or reporting requirements. Enquiry data is typically retained for up to 3 years. If you become a client, your data will be retained for the duration of the business relationship and for a period of 6 years thereafter in accordance with legal requirements.

8. Your Rights

Under UK GDPR, you have the following rights in relation to your personal data:

  • Right of access — to request a copy of the data we hold about you
  • Right to rectification — to request correction of inaccurate data
  • Right to erasure — to request deletion of your data in certain circumstances
  • Right to restrict processing — to request that we limit how we use your data
  • Right to data portability — to request transfer of your data in a usable format
  • Right to object — to object to processing based on legitimate interests

To exercise any of these rights, please contact us at [email protected]. We will respond within 30 days.

9. Cookies

This website uses cookies to improve your browsing experience. Please refer to our Cookie Policy for full details of the cookies we use and how to manage them.

10. Changes to This Policy

We may update this privacy policy from time to time. Any changes will be posted on this page with an updated date. We encourage you to review this policy periodically.

11. Complaints

If you are unhappy with how we have handled your personal data, you have the right to lodge a complaint with the Information Commissioner's Office (ICO) at ico.org.uk or by calling 0303 123 1113.